Reuters's retail end

I recently read the article by Carl J. Loomis in Fortune about Bloomberg's Money Machine. It is of course fantastic. It really got me thinking about where Reuters is in the market and some ideas on that.

• We are heading towards an experience economy
• Owning the retail end of the business is where the experience is provided. That's why there's Apple Stores, Sony Style and Nike Town.
• In the next wave, you don't want to be in the back-end or being the provider of the guys facing the customer. Unless you are in India or China and your economy is at that stage.
• The experience requires great design!
• Reuters could use Jeff Han, to create a new kind of terminal that is organic in all features. That is touchscreen and motion enabled. That can be manipulated with fingers instead of keys. This would provide a great experience. I´ve seen and used a Bloomberg... not pretty.
• Reuters can beat Bloomberg in usability! If Bloomberg has the volume side of the market they can go for the margin side of that
• Reuters needs Microsoft for voice recognition purposes. With thousands of commands and options, these systems need some voice activated functions.
• Reuters should also apply some Wikinomics to the equation in order to get global ratings, build a massive investment guide, emerging markets information, etc...
• Reuters should be riding the ipod economy. Why isn't there a Belkin made accesory called the Reuters-Link that wirelessly downloads ll video and audio content to an ipod? Bloomberg can be accessed by a Blackberry... there are a lot more ipods out there. Reuters can learn from the Nike + Apple partnership.

I suppose it boils down to out-innovating your competition, but with a clear [blue ocean] differentiation, reducing features, raising content, creating usability, eliminating complexity.